“ΤRENDS AND DEVELOPMENTS IN HOSPITALITY INDUSTRY”Sunday, 9 December, 2018
European hotels transactions volume increased 11% to nearly 21 billion Euros reaching an all time high record (PWC). Forecasts predict an increase also in 2018.
However, there are challenges ahead:
Prospects are good in terms of numbers but what about profitability?
Changing guests needs - how can we adapt to the needs of new market segments?
Sharing economy - ignore or embrace it?
So, how do hoteliers tackle with these trends? What strategies should they follow in the short and long term? What marketing / sales tools should they use and what innovations should they embrace? Here’s a short list of issues to be presented / discussed in our Forum:
Join the “Hoteliers Forum 2018” of A.I.T.E. to find out! Experts from many organizations and corporations will present the hospitality trends and tech developments and suggest optimal ways for the road ahead!